Privacy Policy | Ontonio Colon

1. Introduction

Ontonio Colon ("we," "us," or "our"), a licensed real estate agent with eXp Realty, operates the website ontoniocolon.com (the "Site"). This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you visit our Site, submit forms, or communicate with us, including through our SMS/text messaging program.

By using this Site or providing your personal information to us, you consent to the practices described in this Privacy Policy.

2. Information We Collect

2.1 Information You Provide Directly

When you fill out a form on our Site, contact us, or otherwise communicate with us, we may collect:

Name (first and last)
Email address
Phone number (including mobile number for SMS communications)
Property address and details about properties you are interested in buying or selling
Property condition and sale timeline preferences
Your area of interest (buying, selling, investing, etc.)
Any additional information you include in the message field of our forms
SMS opt-in consent status

2.2 Information Collected Automatically

When you visit our Site, we may automatically collect certain technical information, including:

IP address
Browser type and version
Device type and operating system
Pages viewed and time spent on pages
Referring website or source
General geographic location (city/region level)

This information is collected through standard web server logs and may be supplemented by analytics tools such as Google Analytics.

3. How We Use Your Information

We use the personal information we collect for the following purposes:

To respond to your inquiries — answering your questions about buying, selling, or investing in real estate
To provide real estate services — including market analyses, property search assistance, cash offers, and transaction support
To send SMS/text messages — property updates, appointment reminders, follow-up communications, and other real estate-related messages, only when you have opted in by providing your phone number and checking the SMS consent box
To send email communications — responding to your inquiries and providing relevant real estate information
To improve our Site — analyzing usage data to enhance the user experience
To comply with legal obligations — meeting our obligations under real estate licensing regulations and applicable laws

4. SMS/Text Messaging Privacy

We do not sell, rent, lease, or share your phone number or personal information collected through our SMS messaging program with third parties or affiliates for marketing purposes.

Your phone number and SMS-related information are used solely for the purposes outlined in Section 3 above and in our Terms & Conditions. The only third parties that may have access to your phone number are service providers who help us deliver SMS messages (such as our messaging platform), and they are contractually obligated to protect your information and use it only for the purpose of delivering messages on our behalf.

For details on message frequency, how to opt out (reply STOP), how to get help (reply HELP), and carrier information, please see Section 2 of our Terms & Conditions.

5. How We Share Your Information

We do not sell your personal information. We may share your information only in the following limited circumstances:

Service providers — third-party vendors who assist with website hosting, email delivery, SMS messaging, analytics, and CRM services, only to the extent necessary to provide those services on our behalf
eXp Realty — as required by our brokerage relationship for transaction management and regulatory compliance
Legal requirements — when required by law, court order, subpoena, or regulatory request
Protection of rights — to protect the rights, safety, or property of ourselves, our clients, or the public

6. Data Security

We implement reasonable administrative, technical, and physical safeguards to protect your personal information from unauthorized access, use, alteration, or disclosure. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

7. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes described in this Privacy Policy, including to provide our services, comply with legal obligations, resolve disputes, and enforce our agreements. When your information is no longer needed for these purposes, we will securely delete or anonymize it.

If you opt out of our SMS program, we will retain a record of your phone number solely for the purpose of honoring your opt-out request.

8. Your Rights and Choices

You have the following rights regarding your personal information:

Opt out of SMS — Reply STOP to any text message at any time
Access your information — Request a copy of the personal information we hold about you
Correct your information — Request that we update or correct inaccurate information
Delete your information — Request that we delete your personal information, subject to legal retention requirements
Opt out of email — Unsubscribe from any marketing emails using the unsubscribe link provided

To exercise any of these rights, contact us at ontonio.colon@exprealty.com.

9. Cookies and Tracking Technologies

Our Site may use cookies and similar tracking technologies to enhance your browsing experience and collect analytics data. You can control cookie settings through your browser preferences. Disabling cookies may affect certain features of the Site.

10. Third-Party Links

Our Site may contain links to third-party websites, including MLS search portals, lender resources, and partner services. This Privacy Policy does not apply to those websites. We encourage you to review the privacy policies of any third-party sites you visit.

11. Children's Privacy

Our Site and services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have inadvertently collected information from a minor, we will promptly delete it.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for legal, regulatory, or operational reasons. Changes will be posted on this page with an updated "Last Updated" date. We encourage you to review this page periodically.

13. Contact Information

If you have any questions about this Privacy Policy or wish to exercise your privacy rights, please contact us:

Ontonio Colon
Licensed Real Estate Agent · eXp Realty
Email: ontonio.colon@exprealty.com
Website: ontoniocolon.com